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Web, app & backend development

Custom Web & App Development for Your Business

Build a high-performance website, web application, CRM, or mobile app with one experienced team—from discovery and design to launch and ongoing support.

Web and mobile product development illustration

Trusted by growing businesses

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What we build

Build Your Website, App or CRM With Us

From the first idea to a dependable launch, we design and develop every product around your business—not around a ready-made template.

Websites & Web Apps

Fast, conversion-focused websites, portals, SaaS products and business platforms.

Mobile Applications

Reliable iOS, Android and cross-platform apps designed for real customer needs.

CRM & Business Systems

Custom workflows, dashboards and automation that help teams work efficiently.

Built from scratch for your goals, users and workflow.

Services

Our Web, App & CRM Development Services

A complete product team without unnecessary complexity.

Mobile App Development

Custom iOS and Android apps built for speed, scale and usability.

Web Development

High-performing websites and web apps tailored to your business.

CRM Development

Custom CRM systems that simplify sales, operations and customer care.

Backend & API

Secure APIs and reliable backend systems that connect your product.

UI/UX Design

Clear, intuitive product experiences for web and mobile users.

Cloud & Deployment

Dependable hosting, deployment and protection for production systems.

Cross-Platform Apps

One efficient codebase delivering consistent iOS and Android experiences.

E-commerce Solutions

Smooth storefronts and business apps designed to convert and grow.

Maintenance & Support

Practical updates, monitoring and improvements after launch.

Portfolio

Our Recent Web, App & CRM Projects

A selection of products shaped from idea to practical impact.

View All Work
In Progress

Grazle

Grazle is a comprehensive e-commerce platform catering to both B2B and B2C...

In Progress

Gobunnie

Gobunnie is a full-stack service marketplace platform designed to bridge th...

Technologies

Technologies We Use to Build Your Product

Proven technologies selected for performance, maintainability and scale.

HTML5

Structured, semantic web foundations.

CSS3

Responsive, polished interfaces.

JavaScript

Interactive web experiences.

TypeScript

Safer, scalable application code.

React

Fast component-based interfaces.

Next.js

Production-ready React applications.

Node.js

Fast, scalable backend services.

Laravel

Secure business web applications.

How we work

A clear process from idea to launch

Simple milestones, visible progress and practical decisions at every step.

01

Discovery

Clarify goals, users and scope.

02

Planning

Map priorities and delivery.

03

UI/UX Design

Create clear product experiences.

04

Development

Build with suitable technology.

05

QA & Launch

Test, refine and deploy.

06

Support

Maintain, improve and scale.

Shanemadar Khan, CEO of Selflance
CEO, Selflance
Meet the founder

Shanemadar Khan

Shanemadar Khan leads Selflance Technologies in turning business ideas into custom web, mobile and CRM products built from the ground up. Incorporated in India in April 2023, Selflance focuses on practical digital solutions, clear collaboration and long-term product support.

  • Tailored products for your business goals.
  • Clear updates from planning to launch.
  • Long-term support after you go live.
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Testimonials

Genuine feedback, on camera

Hover to preview on desktop, then click or tap any testimonial to watch the complete video.

Industries

Industries We Build Solutions For

Healthcare

Finance

Education

E-commerce

Real Estate

Travel

Restaurant

Logistics

Technology

Agriculture

Lifestyle

Custom Solutions

FAQs

Frequently asked questions

Selflance helps individuals and companies to turn their app or digital product ideas into reality. We offer end-to-end services: design, development, content, and marketing—all under one roof.
Just book a free consultation or click "Start a Project" on our site. We'll listen to your idea, answer your questions, and guide you through the next steps—no pressure.
Yes, our company is registered with a unique DUNS number : 95-705-2214, ensuring credibility and trust in our business operations.
Nope. We work with many non-tech founders! We'll guide you step-by-step—from defining your idea to choosing the right tech and launching your product.

Our development team specializes in creating custom digital solutions tailored to your business needs:

  • Mobile Applications
    • iOS and Android native apps
    • Cross-platform hybrid apps (React Native, Flutter)
    • Enterprise mobile solutions
    • E-commerce mobile platforms
  • Web Platforms
    • Custom CMS solutions
    • E-commerce websites
    • Web portals and intranets
    • API-driven web applications
    • Progressive Web Apps (PWAs)
  • Business Websites
    • Corporate websites with CMS
    • Landing pages and microsites
    • Multilingual websites
    • SEO-optimized web presences
    • Website redesigns and migrations
  • Data Dashboards
    • Business intelligence dashboards
    • Real-time analytics platforms
    • Custom reporting tools
    • Admin control panels
    • Data visualization solutions
  • Specialized Solutions
    • CRM and ERP integrations
    • Custom API development
    • Legacy system modernization

We work with modern technologies including React, Angular, Vue.js, Laravel, Node.js, Python, and more to deliver scalable, secure, and high-performance solutions.

Absolutely. In fact, that's our approach. Start lean, launch early, and then evolve your product with confidence as your audience grows.
Most projects include UI/UX design, front-end & back-end development, basic ASO, and deployment. We tailor each package to fit your needs.
Yes! You'll own all the code, designs, and assets created for your project. No hidden terms or lock-ins.
Yes, we can refresh the design, fix performance issues, or add new features to an existing product—even if someone else built it.
We offer transparent, flexible pricing based on your goals and scope. Whether you need a quick MVP or a full-scale product, we'll tailor a plan that fits your budget.
We accept all major credit and debit cards, Razorpay, PayPal, Payoneer, and bank transfers. For larger projects, we can also arrange custom payment terms.
Yes, we offer flexible installment options for larger projects. Payment milestones are agreed upon before the project begins.
Yes, absolutely. We use end-to-end encrypted systems to process all payments, ensuring your financial information remains fully protected at every step.
That's completely fine. We'll understand your goals, users and budget, then recommend the right technology for your project.
We'll help you choose the option that best fits what you want to achieve, how your customers will use it and your budget.
We agree the project scope, delivery plan and costs with you upfront, so you know what to expect before work starts.
You own the code, designs and project assets created for your business once the project is complete.
We build with your next stage in mind, so features, users and integrations can grow as your business grows.
Let’s build

Ready to Build Your Website, App or CRM?

Tell us what you want to build and we'll help you plan the right solution.